In 2011, Olive Tree Media released the Australian Communities Report, carried out by McCrindle Research, to inform the series Towards Belief. While the research was originally completed for the series, it has become a very significant resource for a number of ministries in understanding what the Australian community thinks of Christianity and the Church.

At the end of 2016, several ministry leaders approached Olive Tree Media and McCrindle Research with the desire for this research to be repeated to provide an updated perspective.

This new research, Faith and Belief in Australia: A national study on religion, spirituality and worldview trends, is now completed and has generously been made publically available.